2017 National Program - Battery Price Increase

[drapp]

We received notification from our WD today that effective Feb 1 most of the batteries will see a 5% price increase. We just finished changing all the prices to fit the 2017 National Program. Some of the batteries have virtually no profit ($5.00) at all. Now we have to absorb a cost increase.

No wonder some in the auto industry are saying dealership profits are not what they should be. On the fixed side it seems we give most back to the General in the form of subscriptions / fees / program costs, etc.

Thoughts?

What am I missing?

[gmsubparts]

What batteries are you only making $5 on?

[scott2112]

We don't sell the "A" series.
"PS" series we sell at 145.00
"PG" series we sell at 179.00
"AGM" we sell at 229.00

vary rarely told no.

[Zep33]

I remember the first year they ran that crap program there were a few batteries that had less than $1.00 profit for the first few months until they did some type of adjustment and put new labels on them

[sipps]

Red $104.95
Silver $129.95
Gold $149.95
AGM $199.95
HGold $149.95

[mightytitan9]

Red $104.95
Silver $129.95
Gold $149.95
AGM $199.95
HGold $149.95

This is ours as well, although we do not stock the Red or HGold, but will order if requested.