Service Customer Retention

Service Customer Retention

Postby David Cates » Mon Mar 07, 2005 3:43 pm

Does anyone have or know of any benchmarking for service customer retention?

I have been asked by several dealers to do this as part of my customer and vehicles database analysis. The information is easy to get, and the analysis is pretty straightforward, I just don't really have any statistics to compare the data to, or any criteria to know what is really good or bad.

[This message has been edited by David Cates (edited 03-07-2005).]

David Cates
 

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