In the stores I work with we establish the Internet pay scale on.
1. Past sales history of the deaprtment.
2. Responsibility of the individual - do they desk their own deals, do they set the ACV, F&I turns, set up make ready, etc.
3. Their past internet and floor experience.
Internet deparments very seldom if ever genrate poor CSI ratings, I have never figured that in the equation.
I agree with Bruce Bingham that every store will have a different criteria.
It is hard to find good ISM's. It is really hard to find great ones. Sometimes eroading salaries need to be considered. I know they will be a must in the future.
We are begining to do recruiting at the colleges to try fill the need for Intenet Sales Managers. Out of over a thousand students I have yet to have them ask how much can they make. They all seem to ask how much does it pay.
The trend for job acceptence seems to be a trend towards salaries, with spiffs set as goals and objectives are met.
If you have any questions please let me know
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Results
Mike Stinson
www.results@rintuit.com