I am not sure I am in a position to give absolute advice because I always hear second hand opinion for the newsletter. That being said, I can't possibly imagine that any shop that isn't big in the tire/alignment business can make a solid case to justify purchasing this machine.
I might be wrong, and the factory might be cutting you a break on the machine, but when an independant friend of mine priced it he was looking at $30,000. That is way too much money for anyone not seriously into tires.
Myself, I'd look to find a local shop that has one. Then on those troublesome vehicles, I might sublet the work out to them to be transparent to the customer. For most stores there aren't enough of these problem childs to justify the machine. Plus for 30K I could buy a ton of new rims and tires to satisfy customers.
Also, maybe if you belong to a group of five or so stores within a quick drive of each other, it might make sense for one of them to own it.
Does the machine work and is it totally cool - absolutely. I think it is by far the best way to guarantee the best rim/tire match out there. Is that worth $30K, I don't think so. Why are we as dealerships spending this money to underwrite the factory's defect in tires or rims? Maybe it is just me but I totally see this as us paying money to save them money. Not a good bargin in my book.
I would really welcome opinions to the contrary. Besides factory relations insurance why would this seem like a good deal?
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** Rob, Editor WD&S **Help is only a message post away!
robc@dealersedge.com