by Dick Rushworth » Sat Feb 17, 2001 12:55 pm
We have a similar pay plan in place as Frank's. Our dealer principle hired a consultant (Pritchard) who sold this plan to us.
The dealer get's 38% of the combined fixed ops gross, the remaining 62% is shared by "share holders" (just a term, they do not have any ownership)less fixed ops expenses. The share holders are, fixed ops managers, service writers, parts counter personnel, estimators, production managers and the body shop booker/AR person. Each person has a different number of shares depending on thier position and experience.
The plan is great in theory because all departments work together for the common cause, sell more and reduce expenses.
We've had this plan in place since January 1, 2000 and it has been a disaster for the body shop shareholders. The body shop has increased the selling gross by 40% over a 2 year period (from $306,000 to $517,000)however our service and parts departments have had only a slight gain. The bottom line is an annual loss of $30,000 to the body shop manager for getting his department to the next level!!!! Not good.
Dick Rushworth
A Puget Sound Ford Dealer body shop manager