I HAVE A GM. PARTS CUSTOMER :
LAST 12 MONTHS:
$205,000 PURCHASED
$32,000 GROSS PROFIT
$22,000 IN RETURNS
%17.5 GP%
%11 RETURN RATE (CURRENT MONTH %17 RETURNS)
ALMOST NON PROFITABLE...DO YOU AGREE ?
THE RETURN RATE IS PUTTING A STRAIN ON MY SLIM RESORCES(RESERVE.FEES.SPACE.PATIENCE)
I DO NOT CHARGE A RETURN FEE...IF I DID HE WOULD NOT BUY.COMPETITION HIGH IN NE.
I GUESS MY QUESTION IS: AT WHAT POINT OF %RETURNS ARE YOU NOW COUNTER PRODUCTIVE AND ACTUALLY HURTU=ING THE HEALTH OF THE DEPARTMENT.