BOGO Wiper Promo

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partsman103
Posts: 172
Joined: Wed Mar 31, 2004 12:00 am
Location: South Central Tn

BOGO Wiper Promo

Post by partsman103 »

So, GM is about to launch a nationwide ad campaign offering BOGO on Delco Wiper Blades. GM has sent out the "formula" on how dealers can get reimbursed (cost only btw) for this promotion but what they don't communicate is: (at least what I was told by our rep)

- Cannot seek reimbursement if sold "over-the-counter"
- Must create a Service Repair order to file claim.


Anyone else hearing the same??
possum
Posts: 789
Joined: Fri Jan 19, 2007 12:00 am

Re: BOGO Wiper Promo

Post by possum »

Another FAIL by GM. Who's going to show up at your Dealership for this?!? It's just another 'loss leader' that seemed like a great idea at the time. (To the people who don't actually work in the car repair business).

It's only good on the Delco wipers, which are cheap crap, and we only use on foreign cars. So if a customer really really wants a BOGO Delco wiper it's easier and less manpower just to give it to them. I think we did 20 last time around, and we wrote 'em off to 65D&F.

Maybe that's what The General is counting on.
bentwrench54
Posts: 420
Joined: Wed Dec 23, 2015 1:55 am
Location: Northeast Ohio

Re: BOGO Wiper Promo

Post by bentwrench54 »

We bought a bunch for the first bogo promo back in march.

Maybe sold 10 sets?

We won't buy more.
TimK
Posts: 638
Joined: Tue Apr 02, 2013 12:00 am
Location: MerryLand

Re: BOGO Wiper Promo

Post by TimK »

This is just a program for GM to unload Delco brand wipers to the dealer.
bigmac
Posts: 658
Joined: Fri Feb 08, 2008 12:00 am

Re: BOGO Wiper Promo

Post by bigmac »

Last time RIM recommended a bunch of numbers...2 each. Of course they come in packages of 10. If I remember right we were told RIM would not recommend parts we have not sold but that was another lie.
daliydriver
Posts: 73
Joined: Fri Jun 19, 2015 3:43 pm

Re: BOGO Wiper Promo

Post by daliydriver »

bigmac wrote:Last time RIM recommended a bunch of numbers...2 each. Of course they come in packages of 10. If I remember right we were told RIM would not recommend parts we have not sold but that was another lie.

Yet again!!!!!
scott2112
Posts: 220
Joined: Wed May 02, 2012 12:00 am
Location: Xanadu

Re: BOGO Wiper Promo

Post by scott2112 »

Told my DMA that I am not participating. Took years to get rid of the cheap crap blades..no need to have three lines for each make/model. I am way ahead of the nation average in blades and filters sold by almost a 2.5/1 margin and all I stock is the OES. It was just a matter of reprogramming techs and advisors to ask for the sale.
Fixed Ops Mgr
Posts: 192
Joined: Sat Feb 25, 2017 5:32 pm

Re: BOGO Wiper Promo

Post by Fixed Ops Mgr »

Had a bunch of part numbers proposed on Mondays RIM order which I refused. This morning I received a bunch of wipers that I don't stock and
have never sold including the old style metal wiper blades for cars back in the 90's which we never see anymore. What a great program to
unload old junk on the dealers which will never sell. :evil:
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